NIGHTSHIFT TORONTO
NightShift; it began similarly to Euphoradio but focusing on the IRL instead of the URL. I began working as the social media manager and event coordinator
Insight: due to the demands of the entertainment industry being heavy on Fridays and Weekends; my team decided to create a party for the midweek; for those who wouldn’t be able to go out on Fridays or weekends.
Idea: a safe space party for industry workers, women and members of the LGBTQ community in order to provide a space for them to let loose, dance and also network with others like them.
Execution: began in Kensington market, where we grew from a meager weekly event to one of the largest underground dance music parties in Toronto.
